The challenges of getting the sales team to enter information into Salesforce.com and other platform
There are many implementations of well thought through sales automation systems. These could be for a range of applications including...
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- Aug 27, 2016
Why companies should invest more in customer welcome and customer onboarding?
The cost of customer acquisition in India is easily upwards of INR 1000. Yes, to get one customer even for an online store can cost INR...
- Aug 27, 2016
Telephone survey – what can you use this important marketing tool for?
There was a time when phone penetration was so low that one had to wait in line to make a call from a public phone. A call to America...
- Aug 24, 2016
Customer service v/s Consumer service
Is Consumer Service and Customer Service one and the same thing?? Technically, they both mean the same. However these terms are usually...
- Aug 24, 2016
After sales customer service tracker
Are you a company that provides after sales service to your customers? These could be individual consumers or institutional customers....
- Aug 24, 2016
Order Entry and Order Processing
If you are running your supply chain on an enterprise level software or a SAAS platform, you will need to have processes for entering...
- Aug 22, 2016
How companies in India are losing tons of marketing funds through wasted marketing campaigns
Have you ever sent a response to a short message (SMS) code advertised in the papers or on Television? There is a very high chance that...
- Aug 22, 2016
How FMCG and pharmaceutical companies in India can outsource their consumer services helpline?
We have been handling consumer services for several FMCG, Pharmaceutical & Multi- National Firms since 2001. In the current business...
- Aug 20, 2016
The need to keep your databases updated and how to go about doing so
Customer databases get obsolete pretty fast. Here’s what you can do to make sure you are not carrying junk data in your customer...
- Aug 17, 2016
I tried Amazon live chat customer service – they were great!
A recent interaction with Amazon Customer Service gave the following insights: It is very difficult to get to a live person at Amazon....
- Aug 16, 2016
Entering Retail Orders into SAP and other Supply Chain systems – challenges and how to overcome
Several Companies operate their supply chain processes on high-end enterprise systems. However these systems are internal and used...
- Aug 16, 2016
The Need to Invest in (and Outsource) Consumer Services Management
They often say, “it takes a lot of time to get a customer and very little time to lose one”. It also takes a lot of money to get a new...
- Jul 12, 2016
What are Facebook Chat bots and how can you use them to engage with your customers?
Bot or Robot? In computing terms a Bot is an automated program that can perform certain tasks based on inputs provided to it. Inputs can...
- May 7, 2016
Database and List Building for Email Marketing
As marketers seek to stay in touch with prospects (with the ultimate aim of selling their products and services) they encounter several...
- Dec 9, 2015
How can an Inside Sales Team boost the productivity of your Business Development Managers?
In my early days working for a multinational financial services firm in India, I was in the B2B Sales function. One day our CEO stopped...
- Nov 5, 2015
Inside Sales Support – A Must for every B2B organization
Are you a business that sells products or services to other businesses? Does your sales channel often sit idle due to the lack of sales...
- Nov 4, 2015
The Role of Consumer Services is Changing
The consumer is not only the King. The consumer is now the influencer, the director, the maker or breaker, the chief architect of the...
- Oct 16, 2015
The Cost of Business Meetings and Why We Need to Take an ROI Approach to Them
Have you ever considered calculating the cost of your meetings Be they internal meetings or external. Whether for new business or meeting...
- Jan 12, 2015
How An Appliance And Household Goods Company Can Use Call Centers For Engaging With High Net Worth Prospects
1. Specialist Expert Consultation – To consumers who are looking to make a purchase of household appliances. There are many aspects that...
- Dec 19, 2014
Use of Call Centers for Consumer Marketing
Call centers have obtained a not so nice reputation of being the source of pesky calls. Waking you up on Sunday afternoon, interrupting...
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